point.dog Digital is a data-driven marketing agency that focuses on web, advertising, and video production to drive awareness and leads for small businesses.
To reach new customers and grow, small businesses need to be visible online. But it can be difficult to know where to start or how to stand out from the competition. Your business demands your attention at every angle from operations to accounting. The last thing you want on your plate is to develop and deliver digital marketing strategy and waste time on ineffective social media marketing.
That's where we come in.
point.dog is a hyper-focused small business digital marketing agency. We claim that we are hyper-focused because we only specialize in helping small businesses get noticed online through web development, search engine optimization, promotion, and branding.
Your website is the most valuable asset in your marketing arsenal. Investing in your website is paramount to developing a good lead generation system. We view the website as the hub of all marketing activity and drive all other media to the website. After all, it is something that you own and control.
Your business website is the foundation of your digital marketing efforts. It's the first impression that potential customers will have of your business, so it's important that it makes a good one.
A well-designed website will capture the attention of your visitors and encourage them to stay on your site and learn more about your business.
At point.dog, we specialize in designing and developing responsive websites that are both beautiful and effective.
Here's what we can do for you:
Search engine optimization (SEO) is the process of improving the visibility of a website or web page in search engine results pages (SERPs).
In other words, SEO is the art of making your website more visible to people who are using search engines like Google, Bing, and Yahoo.
But SEO is not easy. It takes time and effort to research keywords, create quality content, and build links to your site.
That's where we come in. We are experts at SEO and can help you improve your website's visibility in search engine results pages.
Content marketing is the process of creating and sharing valuable content to attract and retain customers.
It's a strategic approach that businesses use to build relationships with their customers and grow their business.
Content marketing can take many forms, including blog posts, infographics, social media posts, videos, and more.
At point.dog, we can help you develop and execute a content marketing strategy that will help you achieve your business goals.
Here's what we can do for you:
Once the website is established, we can then drive traffic to the site and gather leads.
Digital advertising, often referred to as pay-per-click (PPC) advertising, is a form of paid advertising that uses digital technologies to reach and engage new leads.
The beauty of PPC advertising is that it allows digital marketers to target niche audiences.
At point.dog, we can help you develop and execute a digital advertising campaign that will reach your target customers and help you achieve your business goals.
Here's what we can do for you:
Social media is a powerful tool that can help you reach new customers and grow your business. But it takes time and effort to create and maintain a strong social media presence.
That's where we come in. We can help you develop and execute an effective social media strategy that will help you achieve your business goals.
Here's what we can do for you:
Give us a call or fill out the form. We will have an informal chat by phone and schedule a future meeting. A conversation about you begins with a 360-degree look at your business. We'll learn everything there is to know about your company, your objectives, your thoughts, and your customers. Then we'll collaborate to develop a strategy that will help you achieve the excellent growth results you deserve.
Small business marketing is highly customized per client. There are no two digital marketing strategies alike. If we are the right fit for you, we will deliver a proposal with a customized digital marketing plan and statement of work. Your plan could include modifications to your website, such as upgrades for mobile marketing, or written content specific for your target audience.
Upon agreement, we implement a strategy to enhance your website, strengthen SEO, develop social media marketing, launch search engine advertising, and implement any additional custom strategies for you. Conversion rate optimization services can help us improve how your website works and captivate website visitors, turning them into leads!
When someone has a question, they often turn to the internet. This is where businesses can capture their share of traffic from potential customers. The top spot on a search engine results page is where most of this traffic goes, so businesses are always trying to get to the top of the list. This is where SEO comes in.
SEO is a way to make sure that your website or other online content appears as high as possible on search engine results pages. This is done by using special techniques, tactics, and best practices. The reason that SEO is always evolving is because search engines (like Google) regularly update their algorithms. These algorithms are what the search engines use to rank websites and other content.
There are two main ways to get people to see your website: search engine optimization (SEO) and pay-per-click advertising (PPC). SEO is when you make your website better so that it appears higher in the list of websites that people see when they search for something on the internet. PPC is when you pay a search engine, such as Google, money so that your website always appears at the top of the list for certain keywords. The more competitive a keyword is, the more money you have to pay for someone to click on your website. Both SEO and PPC are part of search engine marketing (SEM).
Businesses hire SEO agencies like point.dog Digital to get up-to-date technical expertise, follow the latest best practices, and closely measure results. In our experience, any company that guarantees first-page ranking or immediate results is not being truthful.
The timeline for SEO strategies and projects varies depending on the business, budget, specific needs, and other factors. We typically say that by the end of the second month, you will begin to "feel" the change. By month three, you should certainly understand the impact of our local SEO services.